My 3-week luxury brand project from my 2nd year Equipment Studio course.

This project focused on honing in craftmanship & understanding brand identity when it comes to design. I chose the crossover of the traditional brand Burberry into a traditional British sport of badminton. This project involved fully designing and developing handmade functional shuttlecocks, a wooden luxury racket, a cross-body carrying bag, & decorative shuttlecock keychains. Fine details matter in both finish and branding, and that’s what this explores!