LULU WEST DESIGNS

REDEFINING ATHLETICS THROUGH DESIGN INNOVATION

  • ADVENTURING INTO THE UNKNOWN

    Redefining what can be possible and creating new space through thoughtful designs

    FLASH FLOOD PACK RAFT SOLUTION

  • Blending science and design

    Creating innovations using cutting-edge biomechanics and neuroscience research to advance the athletic experience

    WHEELCHAIR BASE LAYER INNOVATION

  • EXPANDING THE DEFINITION OF 'ATHLETE'

    By breaking down barriers to sport through innovative and inclusive product design

    MENOPAUSE XTRAINING SHOE

  • PUSHING INCLUSION IN EVERY SPORT

    Every body type can be found in athletics, so it’s time to design for everybody

    LOW-NOSE BRIDGE GOGGLES

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